Clothing Inspired by Natural Elements for a Harmonious Union
In the heart of Barcelona, a new fashion brand is making waves by combining Moroccan craftsmanship, conscious consumption, and sustainability. Hannimoon, founded by Oriol and Hanane, promises a fresh take on fashion that is authentic, sustainable, and rooted in cultural traditions.
Oriol, with years of experience in the fashion sector, having worked at Inditex, Massimo Dutti, Pedro del Hierro, Carolina Herrera, Desigual, and Pertegaz, brings a wealth of knowledge to the table. Hanane, who brings a career linked to fashion and textiles, having studied in Paris, worked as a window dresser at Carolina Herrera, made jellabas for the Royal Palace, and woven carpets, adds a unique Moroccan touch to the brand.
Hannimoon pays a sincere tribute to Moroccan traditions and culture, supporting its craftsmanship and valuing the talent of the artisans. The artisans of Morocco carry the culture and tradition in their blood and are part of the transmission of this culture through their craftsmanship. This is evident in the intricate embroidery, tile work, or metalwork that adorns Hannimoon's clothing designs.
The brand aims to create a new fashion, worked from the heart, that is authentic and sustainable. For a more sophisticated night look, Hannimoon suggests wearing Sfifa bracelets and necklaces. They also propose a fresh look for the summer with oversized dresses, mid-heel raffia sandals, and raffia straw bags with fringes.
In a world where fast fashion often dominates, Hannimoon takes a stand against the unsustainable practices of the industry. They avoid seasonality, don't have sales, pay fair prices to all parties involved, recycle, and use materials with consciousness. They are critical of the fast-paced world of fashion and aim to do things differently by breaking down barriers and erasing what they don't like.
Hannimoon is built on three pillars: craftsmanship, conscious consumption, and sustainability. Craftsmanship, according to Hannimoon, gives power to the individual to express their being and is a symbol of quality and sustainability. Morocco offers unique experiences that can make you a better person, and this is reflected in the brand's commitment to cultural fusion and ethical practices.
As more brands join the movement towards sustainability in the fashion industry, Hannimoon stands out as a beacon of change. By embracing Moroccan craftsmanship and promoting conscious consumption, Hannimoon is not just creating fashion; they are creating a better, more sustainable world.
- Hannimoon's average item reflects a fusion of Moroccan traditions, conscious consumption, and sustainable materials, offering a unique blend of fashion-and-beauty and cultural-travel.
- At Hannimoon, the lifestyle extends beyond clothing, as they propose sustainable home-and-garden products, such as raffia straw bags with fringes, alignment with the brand's philosophy of conscious living.
- For travelers seeking authentic experiences that promote cultural heritage and sustainability, Hannimoon's Moroccan-inspired fashion line provides an opportunity to make a positive impact on their journey, contributing to sustainable living and cultural fusion.