Caesars Virginia unveils visitor center in Danville, aiming to attract tourists beyond its casino offerings.
In the heart of Danville, Virginia, a new initiative is underway to enhance tourism, capitalising on the influx of visitors drawn to the Caesars Virginia commercial casino. The plan involves the establishment of a satellite visitor center within the casino premises.
## Key Components of the Plan
The visitor center will be nestled in a 600-square-foot space near the entrance to the spa, fitness center, and pool within Caesars Virginia. It will feature merchandise sales and an on-site travel counselor to help visitors discover local attractions and activities beyond the casino.
Caesars is offering the space on a month-to-month lease at $2,000 per month, with the Danville City Council expected to discuss and approve the lease agreement. The city also plans to promote local attractions through hotel room materials, digital marketing on televisions, and displays throughout the resort, encouraging visitors to explore and spend money in local businesses.
The visitor center is projected to open by the end of 2025, subject to city council approval.
## Goals and Expectations
The ultimate goal is to leverage the casino's draw to expose visitors to the broader offerings of Danville and its surrounding region. By doing so, the city hopes to distribute the economic benefits of tourism among local businesses, enhancing the overall appeal of the area.
Corrie Bobe, Director of Economic Development and Tourism, has highlighted the visitor center's role in promoting Danville as a tourist destination beyond just Caesars Virginia. She emphasises the importance of showcasing Danville's wider offerings to visitors attracted by the casino.
Bobe believes that visitors will stay and play in the casino and enjoy its amenities, but also wants to introduce them to additional offerings of the community and region. She has made it clear that the visitor center is part of an initiative aimed at boosting tourism in Danville, Virginia, specifically in relation to Caesars Virginia.
Despite not disclosing any new information about the opening date or operational status of the visitor center, Bobe has expressed her belief that the visitor center will cater to the interests of visitors drawn by Caesars Virginia. She has not provided any details about the specific attractions or experiences that the visitor center will showcase from the community and region.
The satellite visitor center inside Caesars Virginia is a promising step towards boosting tourism in Danville, Virginia, and introducing visitors to the wider offerings of the community and region. With the projected opening by the end of 2025, Danville is gearing up to welcome more tourists and showcase its charms beyond the casino.
The satellite visitor center, situated within the Caesars Virginia commercial casino, will showcase local attractions and activities to visitors, aiming to promote a lifestyle that extends beyond gaming and casino amenities. The travel counselor located within the center will assist tourists in discovering the wider offerings of Danville and its surrounding region, reinforcing the city's efforts to attract and retain visitors for a more comprehensive tourism experience.
