Announcing the Establishment of the Global Creativity Organization

Announcing the Establishment of the Global Creativity Organization

The World Creativity Organization (WCO) is a global entity dedicated to fostering creativity and innovation as driving forces for positive change. Established around 2014, the WCO's origins are closely tied to the launch of World Creativity Day on November 17, 2014, which aimed to unite the power of creative thinking worldwide[5].

The organization's goals focus on uniting creative thinkers, promoting innovation, and supporting the growth of the creative economy. By doing so, they contribute directly to the creative economy, helping to raise awareness of creativity’s role in economic and social progress. This has created a platform that connects creative leaders and stakeholders globally, promoting collaboration across creative industries such as design, arts, technology, and entrepreneurship.

Although there is no explicit detail about the impact of the pandemic on the World Creativity Organization or World Creativity Day, the organization has continued to thrive. In 2021, World Creativity Day was celebrated in 128 cities across 19 countries, including Los Angeles, Barcelona, Tokyo, Dubai, and Maputo. The number of cities participating in World Creativity Day jumped to 89 in 2020, and in 2018, 14 Brazilian cities joined the celebration.

The WCO's efforts have been recognised by the United Nations. While there is no formal partnership between the two entities, the framing of World Creativity Day and the organization’s emphasis align with UN initiatives that recognise creativity and innovation as vital to sustainable development and inclusive economies. The Saõ Paulo Consensus, negotiated by 153 countries in 2004, was the first UN mandate to include the creative economy in the international economic and development agenda. In 2017, the United Nations adopted Resolution 71/284, making the 21st of April the official World Creativity and Innovation Day.

The WCO's work extends beyond World Creativity Day. They organise the World Creativity Festival, the Creative Leadership Program, and the National Creative Awards, all of which encourage cross-cultural collaboration. In 2021, World Creativity Day in partnership with private educational institutions distributed about 100,000 scholarships. The Brazil Creative Award, established by the WCO, is a biannual award covering fifteen fields related to the creative economy.

The WCO also emphasises human creativity, innovation, and solidarity in the face of advancing artificial intelligence and escalating climate disasters. They view these challenges as opportunities to foster more creative and innovative solutions, and they continue to inspire people to shape projects and businesses, fostering creative entrepreneurship and promoting collaboration.

In conclusion, the World Creativity Organization and World Creativity Day have made significant strides in promoting creativity and innovation globally. As we move forward, their work will continue to be essential in fostering a more creative and innovative world.

References: - [5] World Creativity Day Official Website: https://worldcreativityday.org/about/history/

1. The World Creativity Organization (WCO) is a global entity committed to fostering creativity and innovation as catalysts for positive change.
2. The WCO's goals include uniting creative thinkers, promoting innovation, and supporting the growth of the creative economy.
3. By contributing to the creative economy, the WCO helps raise awareness of creativity's role in economic and social progress.
4. The WCO connects creative leaders and stakeholders globally, promoting collaboration across diverse creative industries.
5. Despite the pandemic's impact, the WCO and World Creativity Day have continued to thrive, with increasing participation in celebrations year by year.
6. In 2021, World Creativity Day was celebrated in 128 cities across 19 countries, demonstrating its growing global influence.
7. The United Nations recognizes the WCO's efforts and aligns with the organization's emphasis on creativity and innovation.
8. The WCO organizes events like the World Creativity Festival, the Creative Leadership Program, and the National Creative Awards.
9. In 2021, World Creativity Day in partnership with private educational institutions distributed approximately 100,000 scholarships.
10. The WCO also focuses on human creativity, innovation, and solidarity in the face of challenges such as artificial intelligence and climate disasters.
11. As the world moves forward, the WCO's work will remain essential in fostering a more creative and innovative future, especially in fields like fashion-and-beauty, food-and-drink, home-and-garden, relationships, pets, travel, cars, and shopping.

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